Sunday, November 9, 2008

BMW's Performance Steering Wheel- Unnecessary but Cool. Kind of...

I recently stumbled across this piece of kit: The BMW Performance Steering Wheel

Unfortunately, there is a small part of me that would like to play out the role of Robert Kubica and have this thing in my M3. Why? I already have a pretty good command of shifting prior to redline. I have a stopwatch on my OBC. Here is the Wheel in action:

I really don't know what to say about this thing. It costs over $1,000. Doesn't make your car any faster, and is most likely a pain in the ass to install. It definitely falls into the all show and no go category.

Well, the Alcantara grips would be nice, and who doesn't need an extra gadget in their car to take their mind off driving?

I am just sad to see BMW straying further from their brand identity of The Ultimate Driving Machine. This Steering wheel is cool, but it doesn't DO anything. It seems like BMW is all about show these days. Whether it is 300+ hp cars (show) without LSD's to handle the go, or the universally hated iDrive interface. It seems like Chris Bangel has been such a distraction at the company when they started flame surfacing that they have forgotten how to kick ass.

Don't get me wrong. The 335i still seems to be far above its competion (aside from the G37 which I have not had the opportunity to drive). BUT the G37 comes with an LSD and that is not even an option on the 335i. Unfortunately, I don't think three quarters of today's BMW driver's even know what an LSD is, nor would they be willing to shell out $500-$1000 for the option. They are more interested in getting the vinyl interior so they can make the monthly lease payment... Are those days over with today's economy?

No comments: